Experiments, products, and a newsletter
The portfolio of Matt Ginty — video experiments, product write-ups, and a newsletter on building software in the open.
Newsletter

aisaasreflections
The Reset Is Complete
Closing the loop: seven weeks of experiments, three uncomfortable truths about SaaS, and why domain understanding is the only moat left.

aiproductuser-research
I Built My Users Before My Product
A sabbatical spent building the wrong things — and how creating digital twins of my users helped me find what to build instead.

aiprocessenterprise
Stop forcing AI to do Human Work
Companies are automating their artifacts without ever questioning why the artifacts exist. Faster wrong is still wrong.
Experiments
An Agent Harness on Apple's Containerization Framework
A desktop app that runs a Linux sandbox inside Apple's Containerization framework to power a Claude-driven agent harness with a fleet of local MCP tools.
Just-In-Time Site Rendering
An experiment in personalized, adaptive web experiences — generating entire web pages at request time from site-owner facts, design systems, and a knowledge base.
App Assistant — Widgets
An in-app assistant that surfaces widgets to get users to what they need quickly, rather than making them navigate for it.